// ID: LOG_003 STATUS: RECORDED DATE: 2026.07.29

Lenju Massart

[ interview // by alta/nova (translated in english) ]

Lenju Massart

You are naturally more careful in a temple than in a studio, but above all, I felt so lucky to have access to these places.

/// PART I: Journey & Identity
> ALTA_SYSTEM: You live in Tokyo today, but you also lived in France. What brought you here? And how does this dual culture influence your relationship with image and your profession?


I’ve always wanted to live in Japan for a few years; I am half-Japanese, so it was important for me to know my roots. The people I met there, too. Speaking Japanese, discovering Japan differently, working in Japanese, it was a challenge I wanted to take on as well.

> ALTA_SYSTEM: Lenju, you have modeled in two very different worlds, Tokyo and France, what differences do you feel in your modeling profession?


I have worked much more in Japan than in Europe, and I feel like there are more jobs in Tokyo; it’s very dynamic. On the other hand, I prefer French photographers, for their eye, I think.
In Tokyo, working conditions are very comfortable, very structured. We do castings with a Japanese manager who accompanies us, which creates a reassuring framework.

> ALTA_SYSTEM: Being seen in Japan when you are not 100% Japanese: what does that change? You who live here, do you feel invisible boundaries? Are there still boxes to check to be considered a "Japanese model" here?


Already, as a model, I am somewhat between two categories: not totally Japanese, not totally Western. Sometimes it’s an advantage, but it’s also a disadvantage. Otherwise, adapting 100% to the culture as a French person takes time; there are inevitably some misunderstandings, but I don’t feel like it poses a huge problem because most people are kind.

*** DATA BUFFERING ***
/// PART II: Alta/Nova Experience – Japan
> ALTA_SYSTEM: We spent an intense day together, running, driving a lot between locations, laughing too, shooting in magnificent places with an ultra-tight schedule. What do you take away from this day? A sensation? A suspended moment? A fit of laughter? Are you used to this type of day?


I laughed so much; it had been a long time since I had spoken only with French people, so I found that pleasant. I was really happy to have accepted the project, a sense of pride when we finished. In the car, I was exhausted, but our discussions were too interesting for me to sleep.
Most likely the shoot I’ve preferred since I started!

> ALTA_SYSTEM: We shot in very particular places, sometimes public, sometimes sacred... One the whole point of Alta/Nova, mixing fashion in unusual, incredible places, traveling the world with this gaze. Do you feel a form of respect, a different apprehension in these places? Does it influence your way of moving, of posing?


I found it fun to mix fashion with these environments. You are necessarily more careful in a temple than in a studio, but mostly I thought it was a chance to be able to access these places and take such beautiful photos.

> ALTA_SYSTEM: You were photographed by Allan Abani; did you know him before the project? How did the collaboration go? What do you take away from his gaze, his way of shooting?


I had been following Allan for a few years already on Instagram, appreciating his work, so working with him was an honor and a surprise. I appreciated being directed by him and getting to know the person behind the camera.
He is capable of giving me the necessary directions to get the perfect shot; I just have to listen and trust him, so it’s simple.

FIG. 01 // MAIN
/// PART III: Personal Approach
> ALTA_SYSTEM: Alta/Nova is a project that mixes narration, nature, technical clothing, and silence. Why did you say yes to the project? Does this type of universe resonate with your approach to modeling? Did it take you out of your comfort zone, in a way?


I try to have fun too. Photos that are too simple, too "catalogue," are necessary sometimes, but that’s not what is most exciting.
Alta/Nova was a creative project, with a strong universe, that spoke to me immediately. I couldn’t say no. So yes, in the future, I would like to be able to do only this kind of project.
I like it when fashion is beautiful and fun, and I think we achieved both.
Yes, it was different from an e-commerce studio photo day; I was freer and I found that interesting.

> ALTA_SYSTEM: Even in the rush and good spirits, we had very serious moments, where we had to stay focused, anchored. Is this your way of experiencing a shoot? Do you prefer to let things come, or do you have rituals, benchmarks each time?


I hate it when we’re not laughing; on a shoot, you will always see me moving, dancing, and having fun. And we had a great time all together.
However, when I need to be serious, I am serious and I concentrate on the photos we are taking.
In general, I like doing my job very seriously, but I prefer it when it’s in good spirits.
I don’t have a particular ritual; before, I always used to listen to Thank God by Travis Scott before starting a shoot to motivate myself.

/// PART IV: Next Steps
> ALTA_SYSTEM: Today, what would you like to explore in the rest of your journey? Continue posing? Touch on other disciplines? Work in other countries?

I would really like to continue evolving, shooting with lots of people with different visions, continuing to pose for brands I like or for projects that I am passionate about. I would like to try plenty of other things, but today I am concentrating on modeling, and I have all the time to try other disciplines in a few years.
In a year or two, I would like to work in other Asian countries, discover new settings, other cultures, before coming back to work in Europe and live a bit closer to my loved ones. And one day, why not work in the United States? Apparently, it’s nice.

FIG. 02 // CHARACTER